Fi Life (previously known as U for Life) is the largest online provider of term life insurance in Malaysia. We are registered as a Malaysian Corporate Agent of Tokio Marine Life Insurance Bhd.

The idea for Fi Life was born from the vision of a fully-insured Malaysia. We believe that Malaysians from all walks of life and all corners of the nation should have access to life insurance. And with Fi Life’s simple and instant online insurance distribution platform, you no longer have to wait weeks for approval or deal with stacks of tedious paperwork.

Since our launch in September 2015, we have insured over RM600 million to customers nationwide.

Because we believe that everyone should have adequate life insurance protection, our customers are at the centre of everything we do, and everything we stand for.


Tokio Marine Life Insurance Malaysia Bhd. was formerly known as TM Asia Life Malaysia Bhd., an established life insurance company with a history of more than 65 years. Tokio Marine Life’s presence in Malaysia is the result of the strategic alliance between Tokio Marine & Nichido Fire Insurance Co., Ltd. and Asia General Holdings (Asia Life’s parent company) in March 2007.

Tokio Marine Life Insurance Malaysia Bhd. is highly committed in providing a safe, secure, reliable, accurate and transparent environment to its customers as well as prompt response on services rendered to the best of their ability. For more information please refer to their Client's Charter.



You can speak to one of our customer support representatives via our online chat or any of the channels below.

3A.7 Menara Ken TTDI, 37 Jalan Burhanuddin Helmi, 60000 Kuala Lumpur, Malaysia